Your privacy is our priority. We value your right to privacy regarding any information we may collect on the Loop – Flavors and Concentrated Juices website, and on other websites we own and operate.
Collection and Use of Personal Information
We request personal information only when it is truly necessary to provide you with a service. We do so through fair and lawful means, with your knowledge and consent. Consent is the free, informed, and unequivocal manifestation by which the data subject authorizes Loop to process their data. We also inform you why we are collecting the information and how it will be used.
Which Data Is Collected and Purpose of Use
We collect the following personal data:
- Name: For identification and personalization of our services.
- Email: For communication and sending relevant information about our services.
- Phone number: For direct contact and customer support.
- Message: To understand your needs and properly respond to your requests.
This data is used to process requests, provide customer support, improve our services, and communicate with you about our offers and updates.
Data Retention
User personal information is collected and retained for a period of 2 years or for as long as necessary to provide the requested service. At the end of the processing period, the data will be deleted or anonymized, except in the cases provided for in Article 16 of the LGPD.
Stored data is protected within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use, or modification.
Data Protection and Storage Measures
We use appropriate technical and organizational security measures to protect your personal data. These measures include, but are not limited to:
- HTTPS Encryption: All data transmitted between your browser and our website is encrypted using HTTPS, ensuring that your information is protected against interception during transmission.
- Wordfence: We use Wordfence to monitor the security of our website and protect against threats, including hacking attempts and malware.
- Secure Servers: Data is stored on secure servers protected by firewalls and other strict access controls to prevent unauthorized access.
- Encryption of Sensitive Data: Sensitive information, such as payment data, is encrypted to ensure its security.
- Access Controls: Only authorized personnel have access to personal data, and such access is monitored and logged.
These measures are implemented to ensure that your personal data is protected against loss, theft, unauthorized access, disclosure, copying, use, or modification.
Information Sharing
We do not share personally identifiable information publicly or with third parties, except when required by law.
Responsibility of Data Processing Agents
Loop provides for the liability of agents involved in data processing, in accordance with Articles 42 to 45 of the LGPD.
Although we adopt high security standards to prevent incidents, no virtual environment is entirely risk-free. In this regard, Loop is not responsible for:
- Any consequences arising from users’ negligence, recklessness, or lack of expertise regarding their individual data. We guarantee and are responsible only for the security of data processing procedures and compliance with the purposes described in this document. We emphasize that responsibility for the confidentiality of access data lies with the user.
- Malicious actions by third parties, such as hacker attacks, except where negligent or deliberate conduct by Loop is proven. We emphasize that in the event of security incidents that may generate relevant risk or damage to you or any of our users/customers, we will notify those affected and the National Data Protection Authority and take the necessary measures.
- Inaccuracy of information entered by the user/customer in records required for the use of Loop services; any consequences arising from false or bad-faith information are entirely the responsibility of the user/customer.
Links to Other Websites
Our website may contain links to external websites that are not operated by us. Please be aware that we have no control over the content and practices of these websites and cannot accept responsibility for their respective privacy policies.
Consent
You are free to refuse our request for personal information, understanding that we may not be able to provide some of the desired services. Continued use of our website will be considered acceptance of our practices regarding privacy and personal information.
Other Data Subject Rights
In addition to the right to data removal, you have the right to:
- Confirmation of the existence of processing;
- Access to data;
- Correction of incomplete, inaccurate, or outdated data;
- Anonymization, blocking, or deletion of unnecessary, excessive data or data processed in non-compliance with Law No. 13,709;
- Portability of data to another service or product provider, upon express request, in accordance with the regulations of the national authority, subject to commercial and industrial secrets;
- Deletion of personal data processed with the data subject’s consent, except in the cases provided for in Article 16 of Law No. 13,709;
- Information about public and private entities with which the controller has shared data;
- Information about the possibility of not providing consent and the consequences of refusal;
- Revocation of consent, pursuant to Paragraph 5 of Article 8 of Law No. 13,709.
Data Protection Officer (DPO)
You may contact the DPO via email at dpo@loopbr.com.br for any matters related to privacy and data protection.
Removal of Personal Data
You have the right to request the removal of your personal data that we have collected. To exercise this right, please contact us through the means provided on our website. After receiving your request, we will take the necessary steps to delete your personal data from our records, except in cases where retention is required by law or necessary for the performance of an ongoing contract. We will confirm the deletion of your data or provide justification if deletion is not possible.
Google Analytics Cookies
We use Google Analytics to collect information about the use of our website. Google Analytics uses cookies to help us analyze how visitors use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.
Google will use this information to evaluate your use of the website, compile reports on website activity, and provide other services related to website activity and internet usage. Google may also transfer this information to third parties where required by law or where such third parties process the information on Google’s behalf. You can choose to disable Google Analytics cookies by downloading and installing the Google Analytics Opt-out Browser Add-on.
More Information
We hope this policy is clear and, as mentioned earlier, if there is something you are unsure whether you need or not, it is generally safer to leave cookies enabled, in case you interact with one of the features you use on our website. For any questions about how we handle user data and personal information, please contact us.
This policy is effective as of May 17, 2024.
